Live streaming has become a game-changer for businesses in today's digital world. While some vouch for the pre-recorded videos, the web-live streaming is more in awe of the real-time audience engagement. But, both these video formats have their upsides and downsides as well. Continue reading to learn more about pre-recorded live vs live streaming and their advantages.
What is Live Streaming?
Live streaming refers to the process of transmitting video content from your chosen platform and interacting with the audience on a real-time basis. It offers a great tool to gain more exposure through video content. Streaming allows people to participate in events, expos, and experiences that they would otherwise be unable to attend in person. Web live streaming allows more people to participate in the live event regardless of location.
Benefits of Web Live Streaming
Live streaming is the modern way to get a huge audience's attention. Here are some of the benefits associated with using live streaming:
Better Engagement with Viewers
Web live streaming is a great way to interact with the viewers, unlike pre-recorded videos, which only facilitate one-way communication. During the live streaming, you talk, your audience can react instantly, and you can also check the reaction and converse further. It helps the audience feel more connected.
Live streaming is a time saver. You do not have to put effort and time into editing, reviewing, and retaking videos all over again and again. Going live on a social media platform only needs a platform and a device to stream.
Live is Vogue
The raw appeal that live videos offer is the reason behind the success of web live streaming. These are more authentic than the pre-recorded videos and the connection with the audience in real-time.
Viewers Stick Longer
Live video helps to improve the viewing time of the audience, as they can't pause and resume the video whenever they want. Thus, the chances of sticking to the live stream are much higher in comparison to the pre-recorded live.
Boost Brand Awareness
A live stream will generate traction for your brand. The longer you stream live on any social media channel, the greater your chances are of being discovered.
What is Pre-Recorded Live?
Pre-recorded videos are an amazing way to present your brand in a more structured way. You can edit and present the video to the audience over different platforms in a better and more presentable way.
Benefits of Pre-Recorded Live
Below are some of the benefits of live streaming recording:
Higher Video Quality
In the case of pre-recorded live, you can shoot and retake videos until and unless you are satisfied with the quality, unlike in the case of live streaming. In addition, editing can help you add a TV-like production quality.
Under Your Control
A live streaming recording gives better control over the results. In addition, you will not have to worry about technical glitches while streaming, which can take away the focus of the audience.
Excellent Tool to Incorporate Storytelling
Storytelling helps to add visual interest to your content. However, with live videos focusing on speakers, you can't experiment with storytelling. With a live streaming recording, you can change the scenes and add dimensions to your video according to your streaming preference.
A pre-recorded live is for people who want to provide the highest quality videos to their audiences, but if you want to capture the attention of a large audience, you should use web live streaming.To live stream on different social media platforms without any hassle, you can always rely on Styck. It is the best streaming platform that allows content creators to chat, engage, and interact with audiences from different platforms at the same time.
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